{"id":782,"date":"2021-03-30T16:14:47","date_gmt":"2021-03-30T10:14:47","guid":{"rendered":"https:\/\/stsrk.kz\/?p=782"},"modified":"2021-03-30T16:15:36","modified_gmt":"2021-03-30T10:15:36","slug":"%d0%b5%d0%b2%d1%80%d0%be%d0%bf%d0%b0-%d0%b8-%d1%80%d0%be%d1%81%d1%81%d0%b8%d1%8f-%d0%bf%d0%be%d0%ba%d1%83%d0%bf%d0%b0%d1%82%d0%b5%d0%bb%d0%b8-%d0%bf%d1%80%d0%be%d0%b4%d1%83%d0%ba%d1%82%d0%be%d0%b2","status":"publish","type":"post","link":"https:\/\/stsrk.kz\/?p=782","title":{"rendered":"\u0415\u0432\u0440\u043e\u043f\u0430 \u0438 \u0420\u043e\u0441\u0441\u0438\u044f: \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u044e\u0442 \u0431\u044b\u0442\u044c \u044d\u043a\u043e\u043d\u043e\u043c\u043d\u0435\u0435 \u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u043e\u043d\u043b\u0430\u0439\u043d"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/stsrk.kz\/wp-content\/uploads\/2021\/03\/1775412.jpg\" alt=\"\" class=\"wp-image-780\" srcset=\"https:\/\/stsrk.kz\/wp-content\/uploads\/2021\/03\/1775412.jpg 800w, https:\/\/stsrk.kz\/wp-content\/uploads\/2021\/03\/1775412-300x200.jpg 300w, https:\/\/stsrk.kz\/wp-content\/uploads\/2021\/03\/1775412-768x513.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0442\u0447\u0435\u0442 \u00ab\u0421\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0438 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c. \u0421\u0438\u0442\u0443\u0430\u0446\u0438\u044f \u0432 \u0441\u0435\u043a\u0442\u043e\u0440\u0435 \u0440\u043e\u0437\u043d\u0438\u0447\u043d\u043e\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c\u0438 \u043f\u0438\u0442\u0430\u043d\u0438\u044f \u0432 2021 \u0433\u043e\u0434\u0443\u00bb (Disruption and Uncertainty \u2013 State of Grocery Retail 2021), \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u043d\u044b\u0439 McKinsey &amp; Company \u0438 EuroCommerce, \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u0439 \u0430\u043d\u0430\u043b\u0438\u0437 \u0432\u043b\u0438\u044f\u043d\u0438\u044f \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u0438 \u043d\u0430 \u0435\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u043a\u0438\u0439 \u0438 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043a\u0438 \u043f\u0440\u043e\u0434\u043e\u0432\u043e\u043b\u044c\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u0442\u043e\u0432\u0430\u0440\u043e\u0432, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u0435\u0442 \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u044b\u0435 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432 \u044d\u0442\u043e\u043c \u0441\u0435\u043a\u0442\u043e\u0440\u0435 \u0440\u044b\u043d\u043a\u0430. \u041e\u0442\u0447\u0435\u0442 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u043c \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u043e\u043f\u0440\u043e\u0441\u0430 48 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0440\u043e\u0437\u043d\u0438\u0447\u043d\u043e\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u0432 10 \u0441\u0442\u0440\u0430\u043d\u0430\u0445 \u043c\u0438\u0440\u0430, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0420\u043e\u0441\u0441\u0438\u044e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412 \u0447\u0438\u0441\u043b\u0435 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u0438\u0442\u043e\u0433\u043e\u0432 2020 \u0433\u043e\u0434\u0430 \u0432 \u0441\u0435\u043a\u0442\u043e\u0440\u0435 \u0440\u043e\u0437\u043d\u0438\u0447\u043d\u043e\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c\u0438 \u043f\u0438\u0442\u0430\u043d\u0438\u044f \u0432 \u043e\u0442\u0447\u0435\u0442\u0435 \u043e\u0442\u043c\u0435\u0447\u0435\u043d\u044b:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00b7 \u041f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u0432\u043e\u0437\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u0438 \u043d\u0430 \u0434\u0438\u043d\u0430\u043c\u0438\u043a\u0443 \u0432\u044b\u0440\u0443\u0447\u043a\u0438: \u0432 \u043f\u0435\u0440\u0438\u043e\u0434 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043a\u0430\u0440\u0430\u043d\u0442\u0438\u043d\u0430 \u0432 \u043c\u0430\u0440\u0442\u0435 2020 \u0433. \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u043f\u0438\u0442\u0430\u043d\u0438\u044f \u0432 \u0415\u0432\u0440\u043e\u043f\u0435 \u0432\u044b\u0440\u043e\u0441\u043b\u0438 \u0432 \u0441\u0440\u0435\u0434\u043d\u0435\u043c \u043d\u0430 20%, \u0430 \u043f\u043e \u0438\u0442\u043e\u0433\u0430\u043c 2020 \u0433. \u0440\u043e\u0441\u0442 \u0432 \u0446\u0435\u043b\u043e\u043c \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b 10%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00b7 \u0423\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0437\u0430\u0442\u0440\u0430\u0442 \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u043e\u0432 \u0440\u044b\u043d\u043a\u0430: \u044d\u0442\u043e\u043c\u0443 \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u043e\u0432\u0430\u043b\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b, \u0432\u043e\u0437\u043d\u0438\u043a\u0448\u0438\u0435 \u0432 \u0446\u0435\u043f\u043e\u0447\u043a\u0430\u0445 \u043f\u043e\u0441\u0442\u0430\u0432\u043e\u043a, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u043f\u0440\u0438\u043d\u044f\u0442\u0438\u044f \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0441\u0430\u043d\u0438\u0442\u0430\u0440\u043d\u043e-\u0433\u0438\u0433\u0438\u0435\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043c\u0435\u0440.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00b7 \u0423\u0441\u0438\u043b\u0435\u043d\u0438\u0435 \u043a\u0430\u0440\u0430\u043d\u0442\u0438\u043d\u043d\u044b\u0445 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u0439 \u043f\u0440\u0438\u0432\u0435\u043b\u043e \u043a \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f. 60% \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u0415\u0432\u0440\u043e\u043f\u044b \u0441\u043c\u0435\u043d\u0438\u043b\u0438 \u0441\u0432\u043e\u0439 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0438\u043b\u0438 \u043d\u0430\u0447\u0430\u043b\u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u0442\u043e\u0432\u0430\u0440\u044b \u043e\u043d\u043b\u0430\u0439\u043d \u0432 \u043f\u0435\u0440\u0438\u043e\u0434 \u043a\u0430\u0440\u0430\u043d\u0442\u0438\u043d\u0430.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435<\/strong><br><a href=\"https:\/\/retail-loyalty.org\/news\/evropa-i-rossiya-pokupateli-produktov-planiruyut-byt-ekonomnee-i-pokupat-onlayn\/\n\">https:\/\/retail-loyalty.org\/news\/evropa-i-rossiya-pokupateli-produktov-planiruyut-byt-ekonomnee-i-pokupat-onlayn\/<br><\/a>\u0421\u0442\u0430\u0442\u044c\u044f \u0432\u0437\u044f\u0442\u0430 \u0438\u0437 \u043e\u0442\u043a\u0440\u044b\u0442\u044b\u0445 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u043e\u0432 \u0438 \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 STSrk.kz \u0441 \u0446\u0435\u043b\u044c\u044e \u043e\u0437\u043d\u0430\u043a\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0441\u043e \u0441\u0441\u044b\u043b\u043a\u043e\u0439 \u043d\u0430 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b. \u0421\u0430\u0439\u0442 STSRK.kz \u043d\u0435 \u043f\u0440\u0435\u0442\u0435\u043d\u0434\u0443\u0435\u0442 \u043d\u0430 \u0430\u0432\u0442\u043e\u0440\u0441\u043a\u0438\u0435 \u043f\u0440\u0430\u0432\u0430 \u0438 \u0432\u0441\u0435 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u043f\u0440\u0438\u043d\u0430\u0434\u043b\u0435\u0436\u0430\u0442 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0443.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041e\u0442\u0447\u0435\u0442 \u00ab\u0421\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0438 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c. \u0421\u0438\u0442\u0443\u0430\u0446\u0438\u044f \u0432 \u0441\u0435\u043a\u0442\u043e\u0440\u0435 \u0440\u043e\u0437\u043d\u0438\u0447\u043d\u043e\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c\u0438 \u043f\u0438\u0442\u0430\u043d\u0438\u044f \u0432 2021 \u0433\u043e\u0434\u0443\u00bb (Disruption and Uncertainty \u2013 State of Grocery Retail 2021), \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u043d\u044b\u0439 McKinsey &amp; Company \u0438 EuroCommerce, \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u0439 \u0430\u043d\u0430\u043b\u0438\u0437 \u0432\u043b\u0438\u044f\u043d\u0438\u044f \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u0438 \u043d\u0430 \u0435\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u043a\u0438\u0439 \u0438 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043a\u0438 \u043f\u0440\u043e\u0434\u043e\u0432\u043e\u043b\u044c\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0445 \u0442\u043e\u0432\u0430\u0440\u043e\u0432, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u0435\u0442 \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u044b\u0435 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432 \u044d\u0442\u043e\u043c \u0441\u0435\u043a\u0442\u043e\u0440\u0435 \u0440\u044b\u043d\u043a\u0430. \u041e\u0442\u0447\u0435\u0442 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u043c \u0430\u043d\u0430\u043b\u0438\u0437\u0430 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":780,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-782","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","czr-hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0415\u0432\u0440\u043e\u043f\u0430 \u0438 \u0420\u043e\u0441\u0441\u0438\u044f: \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u044e\u0442 \u0431\u044b\u0442\u044c \u044d\u043a\u043e\u043d\u043e\u043c\u043d\u0435\u0435 \u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c \u043e\u043d\u043b\u0430\u0439\u043d - STSRK - \u0421\u043e\u044e\u0437 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